Hey-having a brand IS a big deal to an entrepreneur- for any small or large business! No, I don’t mean like a cattle branded so you know who it belongs to…Now, I come to think of it-it sorta is.
Well, I’m a solopreneur, I don’t have mega bucks like 7-Up (brand), Coke (brand),Microsoft (brand) , Burger King (brand)…But we all want to be known-have a brand name so folks know & can find us!
So, after talking to a branding/media expert, Suzanne Falter-Barns in her GetKnownNow-Blastoff class, I have a new-well, sorta, brand. Ta-Dah! I’m the Transition Chick! That’s what I want to get known by. I’m doing more internet marketing-shopping cart, etc…I was known as the Transitions Chick-hard to say, more importantly, find!
Transition is often searched and I am the Transition Chick.
My Get Hired Now! teleseries is a brand-I’m a certified licensee-their brand,not mine… My friend & teacher, Rob Schultz, of AudaciousAudio.com is a brand.
I’m known now as the Transition Chick & re-branded everything-even my blogs!
As a small business, a solopreneur-what are you known for-what’s your brand?
Marcia the Transition Chick
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